Start with the garment, then the logo
A dense embroidered logo can feel stiff on a lightweight garment, while a large printed panel can change the hand of a breathable fabric. Select the actual garment before approving the branding method. Share its product reference, fabric composition and intended use so the supplier can check compatibility. A method suitable for a cotton shirt may not suit a coated jacket or a highly textured fleece.
Compare artwork at the size people will see
Tiny lettering and fine outlines often disappear when reduced to a chest logo. Supply vector artwork where available, but also ask to review the design at its intended physical width. Check the smallest text, spacing and contrast against the chosen garment colour. Thread and print colours are different materials, so a screen preview alone should not be treated as a physical colour match.
Approve one repeatable specification
Record placement from a clear seam or centre line, branding width, garment code, colour and the approved artwork version. Request a physical sample or branding proof where the project warrants it; confirm whether it adds cost or time. Keep the signed specification with the order so a later staff top-up can be checked against the same standard. Setup, branding, samples and delivery need to be included explicitly in the quotation.
Ask the right questions about a proof
A proof should identify the garment and show the position and intended dimensions of the logo. Ask what the proof does and does not represent: a digital layout can confirm placement but cannot demonstrate how stitching feels on a thin fabric. If a sample is available, compare fine detail, the reverse of the decoration and the surrounding fabric. Nominate one person to collect changes so the supplier does not receive conflicting versions. Retain the final approval as a dated file associated with the purchase order.
Compare options with the same brief
When comparing decoration proposals, keep the garment, quantity, logo size and number of positions constant. A small single-colour chest print cannot be compared directly with a large multicolour back design. Ask whether setup is charged once or repeated for another colour, style or order. Confirm if the quoted artwork preparation includes redrawing a low-resolution file. This creates a useful basis for choosing between methods without pretending that one technique is universally cheaper, faster or more durable.
Explore the actual models
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